Demand Generation Manager Acquisition

Agorapulse is a social media management platform used by over 31000 marketing professionals worldwide to manage measure and optimize their social media presence. With a global remote-friendly team of 130 people across 15 countries we build tools that help teams work smarter and focus on what matters most. As we continue to scale were looking for people who want to make an impact take ownership and grow with us.

Youll join a GTM team built around a shared performance system not silos. Working alongside the Head of GTM a Digital Marketing Manager a Pipeline Activation counterpart 2 PMMs and RevOps youll sit at the center of a team that moves fast debates with data and holds each other accountable. The team is distributed across multiple markets with North America and EMEA both on the radar.

This is a newly created senior IC role which means youre not inheriting a machine youre building one. Your mandate is to own the global pipeline generation system that enables Marketing to deliver on its pipeline targets combining web acquisition performance monitoring with directly managed campaigns external placements and co-marketing partnerships.

• Build and run a repeatable external distribution engine sourcing negotiating and activating placements across newsletters podcasts industry media and co-marketing partners to consistently reach net new ICP audiences outside the existing database

• Drive continuous optimisation across direct channels running structured A/B tests each quarter with documented learnings and surface system-level performance insights that feed GTM decision-making in a fast closed loop

• Own the global pipeline generation system end-to-end directly managing campaigns across North America and EMEA while monitoring diagnosing and orienting the full system toward predictable scalable pipeline delivery

• Act as the connective tissue of the GTM execution system maintaining the shared weekly pipeline dashboard ensuring the acquisition-to-nurture handoff runs cleanly and coordinating with PMM paid media RevOps and BDRs around a single performance picture

• 58 years in demand generation growth marketing or B2B acquisition in SaaS with a track record of building acquisition systems from the ground up

• Fluent in full-funnel performance metrics (CPL SQO contribution ICP match rate conversion rates) and comfortable owning pipeline accountability as an individual contributor

• Experienced in orchestrating multi-market campaigns across North America and EMEA with hands-on knowledge of third-party placements co-marketing and media partnerships

• Proficient with HubSpot Salesforce LinkedIn Campaign Manager and Google Analytics and you dont wait for RevOps to tell you something is broken

• A system thinker who flags gaps proactively challenges with data and executes with discipline once aligned

• Fluent in English and French

Our Talent Acquisition Specialist will guide you through every step of the process:

1. First interview with our Talent Acquisition Specialist (30 min)

2. Hiring Manager deep dive interview (60min)

3. CRO interview (45min)

4. Culture fit interview with our CEO (45 min)

5. Reference call