Social Media Manager (non-paid media)

Were a marketing and consultancy company that helps businesses grow get noticed and make smarter decisions. Were a small growing team who love solving problems and turning good ideas into real results. Were now building our team and looking for people who want to be part of something new from the start.

We are looking for an experienced Social Media Manager to build and own our social presence across our markets. You will shape how we show up grow engaged communities from scratch and own the social media channel strategy end to end.

Youll be the voice and curator of our social channels. Youll turn ideas into content people want to follow share and talk about. Your creativity your feel for our communities and your consistency will grow our audience and make our brand something people want to be part of.

• Own the organic social strategy for our priority emerging markets across all our brands

• Build and nurture communities on the platforms that matter locally such as Telegram X Instagram and local channels

• Run the content calendar: original content match-day and event-led posts promotions product updates and community conversations

• Brief content and design teams and own day-to-day publishing

• Adapt tone and content to local culture and user behaviour going beyond translation

• Moderate and engage with communities building trust and managing feedback to our standards

• Own social analytics from KPIs and reporting to insights on what drives growth engagement and player interest

• Work with Product and Legal to keep content on-brand and compliant

• Manage influencers freelancers and agencies and help shape the function as it grows

• 5 years in social media with a proven record of growing real engaged audiences organically

• Hands-on use of AI tools to create content and speed up workflows from ideation and visuals to localisation reporting and automation

• Comfort working in industries such as iGaming betting fintech crypto or similar

• Awareness of platform and advertising restrictions

• Experience owning a channel or function and its strategy not just execution

• Fluent English excellent communication and sound editorial judgement

• Creative proactive and ideas-led with fresh formats that stand out and a willingness to test new approaches

• Analytical mindset turning data into decisions

• Collaborative with other teams such as Affiliate and Performance Marketing and a self-starter who sets direction independently

• Right to work in Cyprus (EU citizenship or an existing work or residence permit)

• Willingness to work on-site from our Limassol/Nicosia office

Nice to have

• Turkish language skills or experience with Turkish-speaking audiences

• Experience in emerging markets

• Experience managing creators influencers or community ambassadors

• Previous people-management or team-building experience