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Senior Performance Media Manager, Investment


Job Location:

Toronto - Canada

Yearly Salary: CAD 80000 - 120000
Posted: 4 October 2026 (Yesterday)
Application Deadline: 1 January 2027
Vacancies: 1 Vacancy

Job Summary

Agency:

Critical Mass

Job Function:

Media

Job Subfunction:

Trading and Investment

Job Description:

Critical Mass is hiring a Senior Performance Media Manager Investment to join our growing team. As the Senior Performance Media Manager Investment you are responsible for leading the planning management and execution of clients media strategy to maximize client business/marketing objectives. You must have in depth knowledge of all digital channels including display programmatic video mobile social and other emerging channels. Therefore experience in OOH and Print is a must. You will also be a strategic leader both internally and in client presentation. You will work closely with Marketing Science and Strategy to align media efforts to other marketing efforts. You will be responsible for owning the day-to-day client and key third-party vendor relationships. Finally you will manage and distribute work across the associate planners planners and senior planners on the team.

You will:


  • Coordinate and oversee the management trafficking optimization and reporting of all campaign initiatives
  • Manage the billing team and provide final approval on all billing needs
  • Oversee and approve all media campaign set-up and execution including working with other internal teams and clients to secure deliverables
  • Provide strategic insights and optimizations for all client reports
  • Research and prepare new information for paid media plans RFPs and presentations
  • Evaluate build and maintain relationships in the display and emerging media community
  • Stay up to date on and advise the Media team on the latest trends in interactive marketing / media and developments
  • Lead the development of Point of View (POV) documents on new trends or special opportunities
  • Evaluate client needs and escalate needs or issues as they arrive to leadership
  • Drive audience insights and channel strategy
  • Sell in media initiatives to client
  • Integrate with neighboring disciplines (MKS Strategy Creative) on overall campaign direction

You have:


  • 5 years experience as a Senior MediaAssociateand/or relevant role in Media
  • In-depth understanding of search media campaign management and optimization practices
  • Proven to be a proactive self-starter with experience leading large accounts within an agency in an integrated fashion (collaboration data sharing co-leading efforts focused on client satisfaction growth performance vs KPIs)
  • Proven experience in media planning buying or management preferably in investment finance or financial services category
  • Strong expertise invideo display YouTube Amazon and OOH media channels
  • Demonstrated experiencemanaging a team including delegation mentoring and performance management
  • Analytical skills with the ability to interpret campaign data and optimize strategies
  • Excellent communication and stakeholder management skills
  • Proficiency with media planning tools analytics platforms and reporting software
  • Ability to multitask and manage multiple campaigns simultaneously

Salary range: $80000 - $120000

Omnicoms policy requires employees to work in the office for a minimum of three days a week unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time and many of our agencies as well as Omnicoms corporate group already require five days of in-office attendance.


Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed and were focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join uswe look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.


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