Growth Marketing Manager
Job Summary
We welcome interested candidates based in either the Greater Toronto Area or Greater Vancouver Area.
Overview:
At Saje Natural Wellness were natures original farmacy blending the superpower of plants so you can remedy real life naturally. And like nature were continually growing! As we continue to build our team were seeking talented people to join us: in our stores support offices and distribution centres. We are a purpose-driven people-first organization where collaboration innovation and entrepreneurial mindsets thrive.
We look for individuals who have drive and warmth agility and passion and keep customer experience at the centre of everything they do.
At Saje youll connect with a dynamic community and make a positive impact. Join our team and grow your career alongside the most talented hard working and kind-hearted people out there.
The impact youll make:
The Growth Marketing Manager is responsible for driving measurable customer and revenue growth through Sajes paid media and performance marketing ecosystem.
Reporting into the Growth function this role leads the planning execution optimization and reporting of paid acquisition channels including Paid Search Paid Social Affiliate Display and emerging performance channels. The Growth Marketing Manager partners closely with Brand Creative eCommerce CRM Analytics Finance and external agency partners to ensure paid media activity is clear coordinated commercially focused and optimized for performance.
This role owns the day-to-day management of paid media planning campaign setup budget pacing testing roadmaps reporting rhythms agency coordination and performance optimization. The Growth Marketing Manager ensures that growth priorities are translated into actionable channel plans investment decisions are supported by clear data and performance learnings are used to improve future marketing effectiveness.
Success in this role requires strong paid media expertise analytical judgment commercial curiosity disciplined execution and the ability to translate performance insights into clear recommendations tests and actions.
All Saje Team Members are responsible for contributing to Sajes culture and maintaining a positive environment for themselves and their peers.
What youll do:
Growth Strategy & Channel Management
- Manage the strategy performance and day-to-day operations of paid media channels including Paid Search PMAX Paid Social Affiliate Display and emerging performance channels.
- Translate growth priorities into clear channel plans media briefs campaign structures targeting approaches and optimization actions.
- Partner with Brand Creative eCommerce CRM Analytics Finance and agency partners to align paid media activity to commercial priorities customer journeys and campaign moments.
- Monitor competitive activity privacy changes platform updates and emerging channel opportunities to keep Sajes performance marketing approach current and effective.
Performance Optimization & Testing
- Monitor daily weekly and monthly channel performance identifying risks opportunities and optimization actions across revenue ROAS CAC CPC conversion and customer quality.
- Develop and manage a disciplined testing roadmap across creative audience offer channel landing page and bidding variables.
- Translate test results and performance shifts into practical recommendations that improve investment efficiency and future campaign effectiveness.
- Balance brand integrity with performance needs by ensuring paid media creative messaging and targeting support both customer relevance and measurable outcomes.
Campaign Execution & Agency Coordination
- Oversee paid media campaign setup creative briefing agency handoffs asset delivery launch readiness in-market optimization and post-campaign follow-through.
- Manage relationships with paid media agencies vendors and platform partners ensuring clear briefs accountability performance visibility and timely execution.
- Create visibility into campaign status upcoming milestones open decisions performance risks and required actions.
- Support marketing technology tracking tagging feed automation and data integrity needs in partnership with eCommerce analytics and web development partners.
Reporting Budget Management & Insights
- Build clear weekly and monthly reporting that explains performance drivers investment efficiency learnings risks and recommended next steps.
- Support annual and monthly paid media budget planning monitor spend pacing partner with Finance on reconciliation and ensure investment is aligned to business priorities.
- Maintain visibility into core KPIs including revenue ROAS CAC CPC conversion rate LTV signals new customer acquisition and channel efficiency.
- Contribute to improved reporting tools workflows and planning routines that strengthen performance visibility and decision-making.
Success in this role will be measured by:
- Paid media performance against revenue ROAS CAC CPC conversion and customer growth goals.
- Improved efficiency and effectiveness of paid acquisition investment over time.
- Quality discipline and impact of the testing roadmap across creative audience offer landing page and channel variables.
- Timely execution of paid media campaigns briefs asset handoffs reporting budget pacing and in-market optimization.
- Clarity and usefulness of weekly and monthly reporting performance insights and recommended actions.
- Strong cross-functional and agency confidence in the organization accountability and commercial focus of growth marketing work.
- Continuous improvement of growth marketing processes performance visibility and decision-making routines.
Wed love to hear from you if you have:
- 5 years of hands-on performance marketing paid media growth marketing or digital acquisition experience either in-house or agency-side.
- Deep experience managing Paid Search PMAX/Google Ads Meta Ads TikTok Affiliate Display and/or other paid acquisition channels.
- Experience managing paid media budgets forecasts spend pacing performance targets and investment trade-offs.
- Strong understanding of customer acquisition CAC ROAS LTV retention frequency management conversion rate and full-funnel performance drivers.
- Experience developing test-and-learn plans reading performance data and translating insights into practical optimization recommendations.
- Working knowledge of Google Analytics and related analytics attribution reporting and paid media platforms.
- Experience in DTC eCommerce retail wellness beauty lifestyle consumer goods or another customer-centric environment preferred.
- Experience with emerging paid channels such as YouTube Pinterest Reddit podcast CTV DOOH creator amplification or other alternative growth channels is an asset.
- Strong cross-functional collaboration skills with experience working with Creative Brand eCommerce CRM Analytics Finance agencies and external partners.
- Strong paid media and growth marketing capability across acquisition channels.
- Excellent analytical skills with the ability to interpret performance data and recommend clear actions.
- Commercially minded with the ability to connect marketing investment to revenue customer growth profitability and business outcomes.
- Highly organized with strong prioritization project management and execution discipline.
- Strong communication skills with the ability to simplify complex performance information into concise insights decisions and next steps.
- Creative problem-solver who can balance brand integrity with performance needs and disciplined experimentation.
- Highly collaborative with strong stakeholder management and agency partnership skills.
- Comfortable navigating ambiguity changing priorities and the pace of a growth-oriented retail and eCommerce environment.
- Strong judgment attention to detail and commitment to continuous improvement.
Why Saje
Here at Saje we understand that joining a team is an important decision to make so we want to be sure youre supported to do your best work.
The compensation range on average for this position is from $90000 - $100000 annually. Base pay is dependent on market location and mayvary depending on job-related knowledge skills experience and internal equity.
In addition to your base we offer:
- Annual bonus program
- A hybrid way of working
- Flexible work hours based on business needs
- Wellness days to ensure youre taking care of your mental and physical health
- Health benefits - comprehensive health vision and dental packages
- Paid sick days
- Generous product discount
- Full onboarding plan and onboarding buddy to help you settle in
- Employee Assistance Program - 24/7 support resources and information available to you and your family
- GRSP programs
- Paid time off to ensure youre resting & recharging
- Product training to help you learn about the benefits and efficacy of our 100% natural products to support your own wellness journey
Note: The incentive programs benefits and perks have certain eligibility requirements. The company reserves the right to alter these incentive programs benefits and perks in whole or in part at any time without advance notice.
Join our team!
If this opportunity sounds like you please apply in the link below. Not sure youre 100% the right fit We encourage you to apply even if you dont have all of the listed qualifications. We offer a thorough onboarding experience to set you up for success learning and development support and help you to integrate seamlessly.
All applications are viewed by a member of our team and therefore we do not use AI as part of our screening & selection process. We do use AI to transcribe our preliminary screening calls with our recruitment team. This job posting is for an existing vacancy on our team that we are presently hiring for.
Saje provides equal employment opportunity to all employees and applicants and we believe the best teams are made up of diverse perspectives and people. We offer reasonable accommodations to candidates with disabilities throughout the recruitment process and will work with you to ensure you are supported while working at Saje.
Required Experience:
Manager