Sr Marketing Operations Manager

The Enterprise & Field Marketing organization in ServiceNow is responsible for driving revenue growth adoption and customer success across all our direct and indirect sales channels.

As a high performing APAC team were looking for a highly organised goal-oriented self-directed professional to be a senior player across our APAC marketing insights and operations function. You will interact directly with regional business leaders and marketing teams across multiple APAC markets to play a key role in accelerating pipeline growth and progression new opportunities and be jointly accountable for revenue targets. Youll be responsible for driving marketing operations rigor across a defined portfolio of APAC markets or programs coordinating closely with in-market teams APAC Marketing Operations leadership and Global Marketing Operations.

Crucial to your success is having a strong foundation in SaaS and enterprise technology multi-faceted experience in integrated marketing strategy and program development relationship management skills cross-functional coordination adaptability and expertise in enterprise technology marketing in a fast-paced dynamic environment.

Key Responsibilities

• Own end-to-end marketing operations strategy for an assigned portfolio of APAC markets or programs continuously unlocking growth effectiveness and efficiency.
• Act as a trusted advisor to in-market marketing leaders on planning & budgeting rhythm of business insights & action planning and process/automation/AI adoption.
• Develop and transform the performance of marketing activities to build accelerate and close pipeline coordinating with in-market teams to apply consistent methodology.
• Partner with the APAC Marketing Business Director and Marketing Operations leadership to implement budget planning forecasting and pipeline management tools across the assigned portfolio.
• Run rhythm of business (ROB) cadences cross-market reviews measurement and recovery actions creating networks and coordination among cross-functional groups.
• Accurately forecast measure analyse and report on the impact of marketing programs and campaigns against agreed KPIs/OKRs aligned to standard sales models (pipeline stages cycle length net new revenue growth buying group engagement indirect revenue growth and advocacy).
• Deliver data and actionable insights that inform Quarterly Business Reviews and Pipeline reviews focused on improved performance.
• Liaise regularly with the APAC Field Marketing Global MOps Global Programs Strategy & Ops and Sales teams to ensure business context understanding of results and access to program analysis.
• Build positive working relationships across Major Areas and Global teams effectively build consensus and resolve issues within the project team. Work with our internal marketing systems to ensure maximum efficiency data quality buying group coverage & accuracy.
• Be a test bed for innovation. Building & testing new processes automation & AI that can help scale marketing operations and drive systematic growth.
• Mentor and provide informal guidance to junior marketing operations team members across the portfolio sharing lessons learned from successes and failures. Ensure self and others demonstrate strong ethics and cross-cultural sensitivity when balancing the needs of diverse in-market stakeholders.
• Create templates and playbooks that can scale from a single-market to multi-market context.

Qualifications :

To be successful in this role we need someone who has:

• Bachelors degree (Marketing or Commerce MBA well regarded) and 12 years of overall experience or an advanced degree with a marketing emphasis and equivalent experience with a significant portion in high-tech/B2B marketing operations.
• Demonstrable success operating across multiple markets or regions in dynamic complex environments with a proven ability to create consensus and influence without direct authority.
• Ability to work independently think plan and problem-solve strategically in a fast-paced high-growth environment with a firm focus on execution within deadlines.
• Experience in leveraging AI and applying critically thinking to work processes decision-making or problem-solving.
• Excellent prescriptive communication and storytelling skills to deliver information across sales and marketing leaders as well as junior team members.
• Extreme attention to detail time management and organizational skills.
• Comfort working with a variety of stakeholders across Sales Product Customer Success and other functions.
• Keen understanding of SaaS markets business models and buyer personas.
• Data-driven with experience using CRM and/or marketing automation software (Advanced MS Excel mandatory; advanced Power BI well received).
• Experience managing budgets and vendors to deliver effective marketing programs across multiple markets.

Additional Information :

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible remote or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation national origin age disability gender identity  veteran status or any other category protected by addition all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. 

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process or are unable to use this online application and need an alternative method to apply please contact for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations including the U.S. Export Administration Regulations (EAR) ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

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Remote Work :

No

Employment Type :

Full-time